How Independent Artists Reach and Keep Their Fans (w/ Megan McDuffee)

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Episode 376

On today’s episode of In Love with the Process, Mike is joined by musician Megan McDuffee, the powerhouse who caught his attention on Instagram with her killer synthwave remakes of pop and metal tracks. Her sound is cinematic, bold, and unmistakably her own.

Mike and Megan dig into what it really takes to survive as a modern musician without radio, without a label, and without the old industry safety nets. They break down how to push through the algorithm, how to build an audience from scratch, and the secret to keeping fans engaged in a world where attention lasts about two seconds.

They also take listeners on a sonic deep dive into Megan’s music, exploring her influences, her creative process, and the mindset required to stay inspired while fighting against the odds.

If you are searching for incredible new music or you are a musician trying to carve your own path, this is a must-listen episode.

Megan's IG

Mike's IG 

ILWP's IG 

Music: Code Elektro & Megan McDuffee

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