The Brutal Reality of Cooking Shows and the Rise of Food Creators (w/ Bobby Hicks)
On today’s episode of In Love with the Process, host Mike Pecci sits down with food show contestant, content creator, and personal chef Bobby Hicks to reveal the raw truth about life as a food creator. Together they dive into the rise of YouTube, how COVID flipped the industry on its head, and why success looks completely different today.
Bobby opens up about what it was like to be cast on Next Level Chef, what really happens behind the cameras, and the strategies that carried him all the way to the semifinals. From casting calls to on-set secrets, this is the inside story you won’t hear anywhere else.
Mike and Bobby also break down how YouTube became the number one place to watch content, leaving traditional networks in the dust, and why creators now hold the power.
This episode has it all: food, filmmaking, and the lessons every creator needs to hear. If you’ve ever wondered how those reality cooking shows are made or what it takes to build a career in this new creative landscape, strap in for the ultimate look inside the process.
Music by: Code Elektro & Mitch Murder
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► FujiFilm